The Biggest Mistake Sellers Are Making

The biggest mistake sellers are making right now? Pricing their home based on what they hope it's worth, not what the market says it's worth. Buyers today are educated. They're comparing everything online before they even step inside. When a home is priced too high, no matter what it looks like, it gets ignored. And the longer it sits, the harder it becomes to sell.

Hi, I'm Tanja Odzak, Realtor with eXp Realty. I help people sell and buy homes right here in the East Bay.

Here's what I'm seeing right now. Buyers have done their homework. They know what comparable homes have sold for. They know what's active in the market. When a home is overpriced, most don't even bother scheduling a private showing, they don't want to waste their time or their agent's time. But when a home is priced right, it gets multiple private showings, multiple offers, and it sells faster.

The difference between those two outcomes is property preparation and pricing strategy backed by real data. I pull comparable sales, I analyze the market, and I show sellers exactly where their home sits, not where they hope it sits. That honesty is what protects them.

I'm Tanja Odzak, and I've sold over $100 million worth of homes with a decade of experience in the East Bay. If you're thinking about selling and want to know what your home is actually worth, not what you hope it's worth, let's get you the real numbers.